THK Unveils Renewed Identity, Targets Next Phase of Growth as Independent Firm

THK unveiled its new brand identity at the DHA Golf Club Convention Centre Karachi, marking a new chapter as an independent professional services firm.

Key points

• The Country Managing Partner, Adnan Rizvi, was joined on stage by former Senior Partners Mr.
• Zafar Masud, Chairman Pakistan Banks Association and President of BoP.
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• The event brought together prominent business leaders and corporate executives as well as THK's founding, former and current Partners.
• Adnan Rizvi thanked various individuals, paid tribute to the firm's legendary leaders and expressed gratitude to KPMG.

For context, the event brought together prominent business leaders and corporate executives as well as THK's founding, former and current Partners. The programme opened with the recitation from the Holy Quran and the national anthem, followed by a video showcasing the firm's journey since 1969.

Notably, the keynote was delivered by Mr. Zafar Masud, Chairman Pakistan Banks Association and President of BoP. While mentioning THK's long association with BoP, he solid endorsed its capabilities.

"They never informed us what we wanted to hear. They informed us what they identified, put it in writing, and stayed to argue it out. Every one of those individuals was Pakistani, trained right here. The brand was on the letterhead. Notably, the quality was in the room." He emphasized that the rebrand represents a return to roots: "This isn't a new name. It's an old name coming home. The way I see it, it's additionally a bet on Pakistan: that a firm built and led here can stand beside the best anywhere."

Notably, the Country Managing Partner, Adnan Rizvi, was joined on stage by former Senior Partners Mr. Khurshid Hadi (a Founding Partner), Mr. Husain Basrai and Mr. Amir Abbasi to digitally unveil the THK brand. In practice, a video depicting the word THINK in multiple scenarios concluded on the slogan THINK THK to massive applause.

Adnan Rizvi thanked various individuals, paid tribute to the firm's legendary leaders and expressed gratitude to KPMG. He reiterated that clients would continue to work with the same engagement teams and partners. He positioned THK as "a Pakistani institution invested in Pakistan's success, " and mentioned its global expansion plan and membership of the Praxity Global Alliance. He referred to the tagline "Think THK, " as a commitment to uphold the highest global standards. For context, the event concluded on a sumptuous dinner. Stay Connected with ProPakistani. Obtain the latest news and stories wherever you prefer.

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