Dick’s Sporting Goods and Golf Galaxy remove Good Good Golf items after backlash to video

Meanwhile, the backlash against a Good Good Golf video depicting a man shoving a woman to the ground continued this week with Dick's Sporting Goods and its subsidiary, Golf Galaxy, removing the content creator's merchandise from its retail and online stores.

Key points

• Front Office Sports documented Tuesday that Dick's and Golf Galaxy had ceased selling Good Good products.
• On Tuesday, Golf Channel postponed its scheduled premiere of the reality show "Big Break x Good Good" since one of its sponsors asked out.
• The video was pulled Friday, but clips remained in circulation on social media.
• He then cautioned her, "Do not touch my new driver."

On Tuesday, Golf Channel postponed its scheduled premiere of the reality show "Big Break x Good Good" since one of its sponsors asked out. Multiple reports remarked Golf Galaxy was that sponsor.

Good Good Golf, title sponsor of a new PGA Tour event this fall, had posted an for a Callaway driver in which a man shoved a woman after she reached for the club. He then cautioned her, "Do not touch my new driver."

Meanwhile, the video was pulled Friday, but clips remained in circulation on social media.

Good Good Golf apologized on Saturday, saying in part in an official note: "Good Good has always stood for making the game of golf more inclusive to all, and we will continue to ensure that is our mission going forward." See AP's full golf coverage here.

Taken together, the developments around dicks Sporting Goods and Golf Galaxy remove Good Good Golf items after point to a situation that is still moving, and the coming days should bring more clarity.